Bollywood icon Shah Rukh Khan made a quiet yet thunderous style statement at the Joy Awards 2026 in Riyadh, Saudi Arabia. While his sleek all-black look turned heads, it was the extraordinary watch on his wrist that truly dominated the red carpet conversation.
The actor was wearing the Rolex Cosmograph Daytona Sapphire—an off-catalogue masterpiece that rarely leaves the shadows. Introduced to an elite circle at Watches and Wonders 2025, this timepiece is typically offered only to Rolex’s most privileged VVIP clients, adding an air of mystique to its already formidable reputation.
What makes this watch command an eye-watering price is its craftsmanship and scarcity. The 40mm case is sculpted from 18k white gold and set with 54 brilliant-cut diamonds. Its bezel features 36 baguette-cut blue sapphires, while the silver obsidian dial subtly shifts tones with changing light, creating a dynamic visual effect. Completing the design is an 18k white gold Oyster bracelet that underscores its regal presence.
Valued at over $15 million—roughly ₹13 crore—the Daytona Sapphire is often nicknamed the “ghost watch.” It has never appeared in any public Rolex catalogue, and only a handful are believed to exist worldwide, making it less a luxury accessory and more a museum-grade collector’s piece.
This isn’t the first time SRK has showcased the elusive timepiece. He was previously spotted wearing the same watch during New Year’s Eve celebrations in Dubai at Burj Park, part of an eight-day extravaganza hosted by EMAAR. The repeat appearance suggests the watch isn’t just a status symbol for him, but a personal favourite he wears with effortless confidence.
On the professional front, Shah Rukh Khan remains busy with his upcoming film King, which features a star-studded cast including Deepika Padukone, Abhishek Bachchan, Rani Mukerji, Suhana Khan, and Raghav Juyal. Whether on screen or on the red carpet, SRK continues to prove that his sense of timing—both cinematic and horological—is impeccable.


